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tinrobot

(11,583 posts)
9. It's called a business investment in the future
Sat Apr 26, 2025, 11:48 AM
Apr 26

Businesses invest in new technology (i.e. EVs) because the old technology is going away.

Kodak is a prime example - they invented digital photography, but refused to give up on film. That refusal to invest in new technology pretty much killed the company.

The US auto industry is already being eclipsed on EVs globally. The switch to EVs is already happening and it's accelerating. If Ford doesn't invest in EVs now, they don't survive.

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