UK Vogue's Terrible Article On 'Silicon Valley's Wives And Girlfriends': Fail.

[Gormy Cuss]

The December issue of British Vogue has the following plopped upon its cover: "High Tech Heroines: The Silicon Valley wives and girlfriends."

The article calls out an alpha trio of this new breed (with the phrase "Swags&quot as Yahoo CEO Marissa Mayer, co-founder of One Kings Lane Ali Pincus, and Kleiner Perkins partner Juliet de Baubigny (or, in Vogue's words a "stylish venture capitalist" who "manages her frenetic family life ... through judicious spreadsheeting&quot .

These women could all be justifiably classified as "high tech heroines." But Vogue framed them as "wives and girlfriends." Sure, Marissa Mayer is married. But Vogue seems to think her primary identity is as Zack Bogue's wife.

http://www.sfgate.com/technology/businessinsider/article/Here-Are-The-3-Dumbest-Bits-Of-UK-Vogue-s-4984134.php


I can't wait for the companion article about Silicon Valley husbands and boyfriends.

[Starry Messenger]

1. I read about this on Valleywag last week or so.

You can't even be a captain in your own industry without being labelled as arm candy. Insane.

[Gormy Cuss]

2. It's so ridiculous. n/t