RuPaul graces the Cheez-It box in celebration of reality TV

[Behind the Aegis]

Cheez-It – the cheesy Kellogg-brand snack cracker – is celebrating the 30th anniversary of reality TV by releasing a “limited-cheddition box” with an image of legendary drag queen and reality show host RuPaul.

The boxes will actually come in two varieties: one featuring RuPaul, the host of the wildly popular RuPaul’s Drag Race series, and another featuring Nicole “Snooki” Polizzi, the “hard-partying, booze-swilling” personality from MTV’s Jersey Shore series.

“[RuPaul and Polizzi] made their unmissable mark in the reality TV space with their often absurd, sometimes salty, always satisfying personas on camera,” the company said in a press release. “From dancing like no one is watching at the club to critiquing unfiltered lip-syncing battles, Snooki and RuPaul have paved the way for 100% realness on-screen.”

The brand sold a limited quantity of the new boxes on Thursday through its website CheezItHQ.com. The site will release a limited amount for pre-sale through next week while supplies last.

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Gots to get it!

[Skittles]

1. love her

*edited to add I LOVE CHEEZITS TOO!!!

[brer cat]

2. I want one!